KEY TAKEAWAYS
- VeChain partners with Power Slap as the first Official Title Partner, aiming to expand event reach through live YouTube streaming.
- The partnership will debut with VECHAIN POWER SLAP 12, marking the first full live stream of a Power Slap event on YouTube.
- VeChain’s branding will be prominently featured in Power Slap events, enhancing its influence in the sports industry.
- Both organizations plan to leverage blockchain technology to increase global engagement and community growth.
VeChain has officially joined forces with Power Slap, becoming the first Official Title Partner of the slap fighting organization. This partnership aims to expand the reach of Power Slap events by streaming them live on YouTube, opening up new opportunities for both entities. The collaboration was announced by Power Slap founder Dana White and VeChain co-founder and CEO Sunny Lu.
The inaugural event under this partnership, titled VECHAIN POWER SLAP 12: QUINONES VS. BORDEAUX 2, will take place on March 7 at Fontainebleau Las Vegas. It will be live-streamed for free to a global audience on Power Slap’s YouTube channel at 9 p.m. ET / 6 p.m. PT. This marks the first time a Power Slap event will be streamed live on YouTube in its entirety.
VeChain’s Role in Power Slap Events
As the Official Title Partner, VeChain will have a significant presence in Power Slap events and content. This includes brand placement on athletes’ official kits and within all live event marketing materials. VeChain’s involvement will be visible in event posters, promotional backdrops at press conferences, and content shared on Power Slap’s social media platforms.
VeChain has been a partner of the UFC since 2022, promoting the VeBetter ecosystem, a sustainability app platform that uses blockchain technology to incentivize sustainable actions. This partnership with Power Slap further extends VeChain’s influence in the sports industry.
Strategic Collaboration and Future Developments
Dana White expressed his vision of making Power Slap a global phenomenon accessible to a worldwide audience. He credited technology and VeChain for helping realize this vision. Sunny Lu highlighted the shared values between Power Slap and VeChain, emphasizing the potential for community growth and development through this partnership.
Both organizations are set to unveil more details about their collaboration in the coming weeks. The partnership is expected to enhance the visibility and reach of Power Slap, leveraging VeChain’s blockchain expertise to drive further engagement.
For more information, the official announcement can be found here.
Why This Matters: Impact, Industry Trends & Expert Insights
VeChain has partnered with Power Slap as its Official Title Partner, marking a strategic move to expand its influence in the sports industry through blockchain technology. This collaboration will see Power Slap events streamed live on YouTube, enhancing global accessibility and engagement.
A recent report by The Block highlights the rising trend of blockchain companies partnering with sports entities. The increased involvement of blockchain firms in sports sponsorships, as seen with VeChain’s latest partnership, underscores the industry’s growing confidence in blockchain technology for enhancing fan engagement and creating new revenue streams.
As per insights from OneSafe, blockchain is viewed as a transformative force in sports. This technology enhances fan engagement and operational efficiency, which aligns with VeChain’s strategy to leverage blockchain for expanding its reach and impact in the sports sector. This supports the significance of VeChain’s role in Power Slap events, potentially revolutionizing how sports events are conducted and experienced.
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