KEY TAKEAWAYS
- Bybit EU has launched its European headquarters in Vienna, marking a significant expansion for the cryptocurrency exchange in Europe.
- The event celebrated Austria’s status as a hub for crypto innovation under the Markets in Crypto-Assets Regulation (MiCAR).
- Bybit aims to set new standards across Europe, emphasizing long-term commitment and collaboration with the European crypto community.
Bybit EU has officially launched its European headquarters in Vienna, marking a significant milestone for the cryptocurrency exchange in Europe. The event, held at METAstadt, brought together over 250 guests from various sectors, including fintech, policy, academia, and blockchain. This gathering celebrated Austria’s growing status as a hub for crypto innovation under the Markets in Crypto-Assets Regulation (MiCAR).
Mazurka Zeng, CEO of Bybit EU, introduced her newly formed team in Vienna alongside Bybit’s Board of Directors. She emphasized the strategic choice of Vienna for its clarity, stability, and thriving ecosystem. Zeng stated, “This event is about building real, lasting connections with Europe’s crypto community.”
Bybit’s Vision for Europe
Ben Zhou, CEO and Co-founder of Bybit, delivered a keynote speech highlighting the company’s vision for setting new standards across Europe. He stated, “Bybit EU is about setting a new standard — not just in Austria, but across Europe. We’re here to build, together.”
Austria’s State Secretary for Finance, Barbara Eibinger-Miedl, welcomed Bybit’s expansion, noting the country’s favorable conditions for international fintech companies. She highlighted Austria’s early adoption of MiCAR and its position as a leading fintech location in Europe.
Event Highlights and Future Plans
The launch event featured a vibrant program, including a red carpet experience and engagement activities designed to foster connections among attendees. Notable guests included industry leaders such as Georg Brameshuber of Validvent and Christian Rau of Mastercard.
The Vienna launch signifies Bybit EU’s commitment to establishing a long-term presence in Europe. Bybit EU operates as a licensed Crypto-Asset Service Provider under MiCAR, offering services such as crypto custody and exchange within the European Economic Area, excluding Malta.
More details about the event can be accessed here.
Why This Matters: Impact, Industry Trends & Expert Insights
Bybit EU’s launch of its European headquarters in Vienna marks a significant step in the company’s expansion strategy, emphasizing its commitment to the European crypto market.
Recent industry reports indicate Austria has become a leading crypto-friendly jurisdiction in the EU following the implementation of the Markets in Crypto-Assets Regulation (MiCAR). This regulatory clarity is attracting international crypto firms, as seen with Bybit’s choice of Vienna for its headquarters.
A Chainwire report highlights that Bybit views the MiCAR framework as a catalyst for responsible growth and a competitive advantage. This supports Bybit’s strategic move to establish a secure and user-centric crypto ecosystem in Europe.
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