KEY TAKEAWAYS
- The Arbitrum Foundation is expanding its Ambassador Program to Greater China and the Philippines, increasing its presence to seven countries.
- This expansion targets the dynamic Web3 community in Greater China, aiming to engage local enthusiasts through content creation and educational activities in Mandarin.
- In collaboration with HackQuest, the Foundation will launch a ‘University Outreach’ Program to train new ambassadors and inspire Web3 talent across university campuses.
- Since August 2024, the program has generated significant content, reaching 187 million people within the Arbitrum ecosystem.
The Arbitrum Foundation has announced a significant expansion of its Ambassador Program in 2025, extending its reach to Greater China and the Philippines. This move brings the total number of active countries in the program to seven, including India, Nigeria, Mexico, Korea, and Brazil.
The expansion into Greater China, which encompasses mainland China, Hong Kong, Macau, and Taiwan, is seen as a major milestone for the Foundation. This region is recognized for its dynamic and innovative Web3 community. By introducing the Ambassador Program here, the Arbitrum Foundation aims to engage local Web3 enthusiasts in content creation and educational activities conducted in Mandarin Chinese.
As part of its outreach efforts in Greater China, the Foundation will collaborate with HackQuest, a prominent developer-focused educational platform. Together, they plan to train and empower a new cohort of ambassadors and launch a comprehensive ‘University Outreach’ Program. This initiative is designed to inspire the next generation of Web3 talent across university campuses.
The Arbitrum Ambassador Program is an initiative aimed at building a grassroots community within the ecosystem. It empowers ambassadors to represent Arbitrum locally, focusing on educating users and developers while strengthening the global Web3 network. Since August 2024, ambassadors have submitted approximately 14,750 pieces of content, both technical and non-technical, via X (formerly Twitter), achieving a reach of 187 million for the Arbitrum ecosystem.
For more information on the Ambassador Program expansion, visit here.
Why This Matters: Impact, Industry Trends & Expert Insights
The Arbitrum Foundation’s expansion of its Ambassador Program into Greater China and the Philippines marks a strategic move to engage with dynamic Web3 communities in these regions. This expansion aims to foster local content creation and educational initiatives in the Web3 space.
According to a recent report, the Web3 community in Greater China, especially in Hong Kong, is experiencing significant growth through events like the Hong Kong Web3 Festival 2025. This expansion aligns with Arbitrum’s strategy to tap into regions with a strong focus on Web3 innovation, despite regulatory challenges. Redwerk
Insights from Cointelegraph highlight that Asia is poised for significant advancements in blockchain technology, driven by technological innovation and institutional adoption. This supports the impact of Arbitrum’s expansion into Greater China and the Philippines, as these regions are recognized for their growing interest and potential in blockchain and Web3 technologies. Cointelegraph
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